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Case Study
Enterprise Retail Brand
Nesto Hypermarkets

28% increase in repeat shoppers

Low repeat customer engagement and limited personalization across marketing campaigns.

Faster and smarter campaign executionImproved customer engagement and personalization
The Journey

From challenge to measurable impact

How Echo transformed engagement for Nesto Hypermarkets.

01

Challenge

What needed to change

Low repeat customer engagement and limited personalization across marketing campaigns.

02

Solution

How Echo helped

Echo automated personalized WhatsApp campaigns, customer reminders, and targeted engagement journeys.

03

Results

What was achieved

  • 28% increase in repeat shoppers
  • Faster and smarter campaign execution
  • Improved customer engagement and personalization
Performance Metrics

Data driven outcomes

Real results from the Echo platform implementation at Nesto Hypermarkets.

Repeat Shoppers Before vs After Echo

28% increase in repeat shoppers in just 3 months

Before

22%

After

28%

Uplift

+28%

ComparisonBeforeAfter

22%

Before Echo

+28%

28%

After Echo (3 Months)

Engagement Growth Over 3 Months

Stronger customer engagement across the journey

Peak

42K

Start

18K

Change

+133%

Over timeEngagement
47.0K35.3K23.5K11.8K0K
18K
25K
34K
42K

Month 1

Month 2

Month 3

Month 4

Customer Engagement Funnel

From reach to repeat purchases

Step 1

1.2M

Step 2

320K

Step 3

120K

Step 4

28%

Journey flowNarrows toward repeat shoppers

Campaign Reach

Stage 1

1.2M

26%

Engagement Rate

Engaged Users

Stage 2

320K

37%

Purchase Conversion

Purchases

Stage 3

120K

28%

Repeat Rate

Repeat Shoppers

Stage 4

28%

1

1.2M

Campaign Reach

Engagement Rate

26%

2

320K

Engaged Users

Purchase Conversion

37%

3

120K

Purchases

Repeat Rate

28%

4

28%

Repeat Shoppers